neuro science

Narrative vs PowerPoint: Which is the Right Tool for Your Business?

Over the past few years, a veritable who’s who of business leaders (from Virgin’s Richard Branson, to Tesla’s Elon Musk, to Facebook’s Sheryl Sandberg) have outwardly questioned the effectiveness of traditional PowerPoint presentations while gushing over the benefits of good-old-fashioned narrative. Jeff Bezos has taken it a step further: in his 2018 annual shareholder letter, he wrote that “we don’t do PowerPoint (or any other slide-oriented) presentations at Amazon”. Instead, Bezos requires his executives to compose structured, six-page narrative memos to be read and discussed at every meeting...