Michael Brito is Senior Vice President of Social Business Planning at Edelman Digital, the interactive arm of the world's largest independently owned public relations firm. He is a much sought after speaker, advisor and community activist on issues ranging from social business, fund raising, digital marketing, community engagement, customer advocacy and integrated brand marketing communications. Previously, Michael worked for major brands in Silicon Valley (HP, Yahoo! and Intel) and was instrumental in driving social media programs and campaigns emphasizing authenticity and long-term relationship building. His new book, Smart Business, Social Business, is now available at thesocialbusinessbook.com
Alister & Paine Magazine blends insightful business articles with lifestyle reviews that range from luxury resorts to breathtaking wines for the discerning executive. All of our reviews are based on our “Tried & True” editorial policy which simply means if we haven’t tried it, and loved it, you won’t find it in our magazine. We know you wouldn’t want it any other way.