Nancy A. Shenker has more than thirty years of experience as a marketer, writer, speaker, and innovator and considers herself a dual citizen of the traditional marketing world and the social media planet. Shenker is the founder of theONswitch®, a boutique marketing consulting company she founded in 2003 which helps a wide range of businesses launch, rebrand, and flourish. Her new book, Don’t Hook Up with the Dude in the Next Cube, equips young female professionals with career secrets they’ll need to excel in the workplace. For more information, visit www.theonswitch.com.