Paul G Krasnow

11 Ways to Make Smart Use of Technology—Without Losing the Personal Touch Clients Crave

Paul G KrasnowAugust 21, 2018

Technology does a lot…but it can't do everything. Sometimes we forget that. We can get so dependent on email and social media that we lose sight of what people really need from us—especially in business. Yes, clients expect to connect with us in various high-tech ways, but they also crave the deep and meaningful connections that can only come from face-to-face (or at least voice-to-voice) connections. It can be tricky to walk the line...

Is Your Lack of Discipline Costing You Money?

Paul G KrasnowMay 2, 2018

The jobs with the highest earning potential often come with a lot of freedom. You can start and stop work when you want. You run your own schedule. No one is telling you what to do. That's great news if you have the discipline to stay focused and consistently follow through: You can have unlimited earning potential. But if you lack discipline, all that freedom becomes a detriment...

Twelve Ways to Build Better Client Relationships

Paul G KrasnowMarch 20, 2018

These days trust is at an all-time low. People are suspicious of organizations, institutions, and leaders across the board. At the same time, competition is fierce. Your clients can leave you at any time (and for any reason) and replace your services with something faster, shinier, and sexier. But here's the good news: When you're able to engage with clients the right way and build deeply connected, trust-based, authentic relationships with them, you automatically set yourself apart...