BUSINESS

An Interview with MeisterSinger’s CEO, Manfred Bressler, on German Watchmaking

Manfred Brassler revolutionized the watch industry when he launched, MeisterSinger, a German timepiece company that would use single-hands exclusively. The concept was to go back in time. In the earliest days of measuring time, back to the sundials even, a single hand was used. It was precise and beautiful. Mr. Brassler wanted to escape the brand environment of luxury timepieces today, where design can be overcrowded and more isn’t always more. With a focus on functional simplicity and clarity he concentrated on the essentials of design and created an iconic brand that manages to stand out from its rivals in an oversaturated industry.

We Don’t Have the Budget for This: 16 Ways to Combat Your Client’s #1 Excuse

If you're in sales, client management, or work with clients in some other capacity, you've no doubt heard those seven fateful words: "We don't have the budget for this." This phrase is discouraging to hear. If you take it at face value it can effectively shut down the discussion. But you shouldn't take it at face value because quite often it's code for some other issue that can be overcome. When prospects or clients make the 'no budget' claim, it's usually a clue to dig deeper. You may find out something that helps reframe the issue in a mutually beneficial way or makes the return on investment for the client more compelling. Either way, money that supposedly isn't there can sometimes appear, as if by magic.
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An Interview with MeisterSinger’s CEO, Manfred Bressler, on German Watchmaking

Manfred Brassler revolutionized the watch industry when he launched, MeisterSinger, a German timepiece company that would use single-hands exclusively. The concept was to go back in time. In the earliest days of measuring time, back to the sundials even, a single hand was used. It was precise and beautiful. Mr. Brassler wanted to escape the brand environment of luxury timepieces today, where design can be overcrowded and more isn’t always more. With a focus on functional simplicity and clarity he concentrated on the essentials of design and created an iconic brand that manages to stand out from its rivals in an oversaturated industry.

We Don’t Have the Budget for This: 16 Ways to Combat Your Client’s #1 Excuse

If you're in sales, client management, or work with clients in some other capacity, you've no doubt heard those seven fateful words: "We don't have the budget for this." This phrase is discouraging to hear. If you take it at face value it can effectively shut down the discussion. But you shouldn't take it at face value because quite often it's code for some other issue that can be overcome. When prospects or clients make the 'no budget' claim, it's usually a clue to dig deeper. You may find out something that helps reframe the issue in a mutually beneficial way or makes the return on investment for the client more compelling. Either way, money that supposedly isn't there can sometimes appear, as if by magic.
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