growth

Why Raising Capital Isn’t Everything

When is the right time to raise money? That’s probably one of the most common questions that I get asked by entrepreneurs. There is a process I go through when deciding whether to spend my time raising capital or making money. This process is typically followed by a series of questions which include; When do I decide to take in money? How much equity am I actually willing to give away? Do I need to take on debt? It’s very common that people get excited about not using their own money, but a lot of times, as a result of not using their own money, people end up losing control of their entire company—sometimes without realizing their mistake...

Is Your Lack of Discipline Costing You Money?

The jobs with the highest earning potential often come with a lot of freedom. You can start and stop work when you want. You run your own schedule. No one is telling you what to do. That's great news if you have the discipline to stay focused and consistently follow through: You can have unlimited earning potential. But if you lack discipline, all that freedom becomes a detriment...

Is Your Brand’s Messaging Primed for Success? Find Out in Under 24 Hours

When it comes time for your business to develop the messaging of your brand, it is crucial that your messaging is properly aligned with the values of your customers. If you've asked the question, "How will prospective customers respond to our messaging?" and only answered with internal strategy, you're doing your business a disservice. Going in blind just isn't a risk worth taking — not when mobile surveying is so readily available...

The Polarization Problem: How to Dislodge and Move Forward When Decision Makers Are at a Stalemate

Polarization is a common problem for companies trying to make smart and agile strategic decisions. (Hint: That should be all companies.) When people band together with likeminded teammates, it's human nature for them to get more and more entrenched in their mindset. The result is two opposing camps, each seeking a decision that's more extreme than the original ideas of individual team members. This is a predictable outcome of group decision making dynamics. Unfortunately,  it can be a highly destructive one...

Customer Success: The Secret Ingredient for Engagement

In today's competitive market, customer engagement (or lack thereof) could determine whether your company sinks or swims. Due to recent changes in consumer behaviors, wants, and needs, businesses must find better ways to connect with and delight their existing customers. It's part of a shift toward the Membership Economy, a model based on customer-centric strategy using topics like subscription price, inclusiveness, and digital platforms that draw people in and win their loyalty. At the center is an emerging field you should know about called Customer Success...

Twelve Ways to Build Better Client Relationships

These days trust is at an all-time low. People are suspicious of organizations, institutions, and leaders across the board. At the same time, competition is fierce. Your clients can leave you at any time (and for any reason) and replace your services with something faster, shinier, and sexier. But here's the good news: When you're able to engage with clients the right way and build deeply connected, trust-based, authentic relationships with them, you automatically set yourself apart...

10 Small Business Trends to Watch Out for in 2018

With 2018 upon us, it’s time to revamp and rethink your strategies for your small business. Align your goals with what’s trending to ensure you meet, or even possibly exceed, your expectations. From hiring to technological advances, here are 10 small business trends you should keep in mind when setting your 2018 goals.

The Seven Rules of Fearless Growth

Growth has always been fundamental to business success, but it's never been more critical than it is now. Rapid changes in technology, shifting customer expectations, disruptive business models, and quickly evolving regulations force organizations to innovate quickly and invest in new lines of business that will fuel future growth...

Four Recruiting Tips for Small Business Owners in an Overtapped Labor Pool

As a small business owner, you're beyond busy—and that isn't likely to change. One moment, you're serving as a salesperson, trying to close that new piece of business. The next, you're playing service rep and solving a buyer's problem or doing executive tasks like running to the bank to sign loan documents. Add to these roles more selling, more service, and more managing. Suddenly, your best employee gives notice. As busy as you are, how will you find time to recruit, interview, hire, and train a replacement...

How To Bring Your Business Up to Speed on Digital Payments

It’s no secret the digital payments revolution is here - it’s just not evenly distributed yet. Consumers are reaping most of the benefits however electronic payments are far from being the norm when it comes to business-to-business transactions. But that’s changing as new technology is bringing digital payments to businesses, too...

5 Ways to Build Resilience

Resilience is not a trait you inherit from birth. It is something you can learn, even practice, every day. Resilience is a choice—in the face of adverse events—...

How to Hire Great Employees

Building a great team is nearly always the difference between the success or failure of a business. But it’s not easy to build a great team that shares your vis...